Another Super Bowl ad rejected. This one for a gay dating service Man Crunch.Com. Gay Super Bowl Ad Rejected By CBS - The Advocate. CBS claimed it was rejected because they couldn't verify ManCrunch's credit. The ad was to cost $2.5 million and ManCrunch claimed they were paying cash.
When I first saw the headline I was outraged. Then I saw the ad. It's bad. If an ad is going to cost you $2.5 million, wouldn't you work hard to have a good "story" or whatever they call it in ad lingo?
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